The average used vehicle depreciates rapidly during its first five years on the road. After just 60 months, it’s worth only 44.6% of its original MSRP. That’s a big loss on a car or truck you might still be paying off. Luckily, KBB has discovered several makes and models hold their value much better than average. And two of the highest predicted resale values go to familiar Fords: The Bronco and the Maverick.

Again, the average car or truck is worth just 44.6% of its original sticker price after five years on the road. But KBB predicts the average 2025 Ford Bronco will still command 57% of its MSRP when it turns five. Hot on its heels is the 2025 Ford Maverick. KBB predicts that compact truck will hold 53.2% of its resale value.

Is a new Ford Bronco a good investment?

Quite possibly. While every new car depreciates, some of the slowest depreciating vehicles are sturdy, full-frame off-roaders. The king is the Toyota Tacoma, while the Tundra and 4Runner are close behind.

In addition, retro-looking vehicles often hold their value well. The Porsche 911, Toyota Supra, and Mercedes G-Class all depreciate slower than average. Because these vehicles look retro when they’re new, they age gracefully.

The full-frame Ford Bronco checks both of these boxes, so it’s a good bet it will hold some resale value. The only Y factor is whether Bronco fans ran out and bought the unique SUV when it returned (2020-present), and thus the used market may be soft. We’ll have to wait and see if sales taper off.

Will a new Ford Maverick have a high resale value ?

KBB predicts the Ford Maverick will still have 53.2% of its original value when it’s five years old. And that’s much better than average. And it seems like a good prediction, but we may have to wait and see.

Here’s the scoop: The non-depreciating King is the Toyota Tacoma. It’s a midsize truck and the Maverick is a midsize truck, so we’re good, right? Perhaps not. The Tacoma earned its reputation for dependability thanks to its body-on-frame construction. The Maverick is a compact, unibody truck. If it proves reliable, it may hold its value. But what if it proves problematic? We’ll just have to wait and see.

The Ford Maverick has also proven hugely popular. It dropped with a $20k price tag and 40+ mpg in-town fuel efficiency rating. It was impossible to ignore. But as many drivers who want one are able to afford a new one, the strength of the used market remains to be seen. Both a Maverick and a Bronco could end up being a slow-depreciating goldmine. But it’s honestly a bit early to know for sure.