
1 Ford truck is easily outselling both Toyota hybrid trucks combined
The battle between hybrid trucks is heating up as more automakers go greener. One Ford truck gets to celebrate with its hybrid engine as it outsells both Toyota hybrid trucks. It’s beating the snot out of both combined.
One Ford truck outsells two Toyota hybrid trucks
The Ford truck that’s beating the hybrid competition is the Ford Maverick Hybrid. It’s outselling the Toyota Tacoma Hybrid and the Toyota Tundra Hybrid with flying colors.
According to MSN, the Maverick Hybrid sold 20,129 trucks in the third quarter of 2024. The Tacoma Hybrid sold 4,518 models and the Tundra Hybrid sold 4,122 trucks.
The Maverick Hybrid is also outselling its larger brother, the Ford F-150 Hybrid. The F-150 Hybrid only sold 11,740 models during the third quarter of 2024. Both of these trucks account for 77% of the hybrid truck market.
Price and availability could be helping this tiny Ford truck succeed. The Tacoma Hybrid just launched earlier this year and could still be ramping up production, causing an inventory shortage. However, the Tundra Hybrid has been out since 2022.
The 2024 Maverick Hybrid starts at $25,670 while the 2024 Toyota Tacoma Hybrid starts at $46,300. Then the Tundra Hybrid starts at $57,625.

With the Ford Maverick Hybrid, you get a 2.5-liter four-cylinder engine that’s paired with an electric motor to generate 191 hp and 155 lb-ft of torque.
It gets an EPA-estimated 42 mpg in the city and up to 33 mpg on the highway. The Maverick Hybrid has a range of 460 miles on a single tank.
The Tacoma Hybrid gets an EPA-estimated 23 mpg in the city and up to 23 mpg on the highway. You can get an EPA-estimated 20 mpg in the city and up to 24 mpg on the highway with the Tundra Hybrid.
So, while the Maverick Hybrid is small with limited towing capacity, it’s more affordable, could have a better inventory, and is more fuel-efficient.