Being the most popular full-size truck in America doesn’t mean it holds its value better than rivals. It actually has a faster depreciation rate than the trucks it easily outsells year after year. It loses its value faster than average. 

America’s most popular full-size truck has a fast depreciation rate 

The best-selling full-size truck in America is the Ford F-150. That was probably easy to guess since it’s been the most popular option for decades. 

However, you might be concerned by its fast depreciation rate. After five years of ownership, the average F-150 truck loses about 43.4% of its value. According to Auto Blog, this equals roughly $16,236. 

The average depreciation rate for full-size trucks over five years is 40.4%. So, this time being above average isn’t exactly good for the F-150. 

Technically, the Nissan Titan has the highest depreciation rate at 48.1%. The Ram 1500 Classic also has the same figure. But both of these trucks have been discontinued and it will be extremely rare to find a new one. 

The Ram 1500 falls slightly behind the F-150 with a five-year depreciation rate of 42.8%. The GMC Sierra 1500 rings in at 41.6% and the Chevrolet Silverado 1500 has a 41.5% depreciation rate. 

The Ford F-150 might be the full-size truck with the worst depreciation rate because it’s extremely popular. There are more used models available. When supply is high, value can suffer. 

I wonder if its reliability rating plays a role as well. The 2023 F-150 earned a reliability score of 78 out of 100, which is average. But it falls behind the rest of the pack.